INFO
Next available Sprint: 20 April 2026
B2B Positioning That
B2B Positioning That Makes Your
B2B Positioning That Makes
Makes Your Market Choose You.
Makes Your Market Choose You.
Market Choose You.
Your Market Choose You.
We build positioning strategies for founders who deliver great work but aren't perceived that way. Clear positioning. Visible authority.
In 7 days.
About ERD.
Positioning Before Content.
Clarity Before Visibility.
ERD. is a positioning consultancy for B2B founders who deliver great work but aren't perceived that way by their market. We don't just create content. We create the strategic foundation that makes content obvious.
90-day authority framework refined over 14 months
Multi-platform execution: LinkedIn · YouTube · Instagram
Different brands. Same transformation: from unclear to concrete.
Rated by founders, operators & teams
Results
Results that change how
Results That
Change How
The Market Perceives You.
The Market
Perceives You.
Our work doesn’t just increase reach. It shifts perception, trust and buying behavior.
Berlin B2C Business
A brand without structure, visibility & strategic direction, fixed by the ERD.system in just 97 days.
11x Return On Investment
400.000 Reached ICPs
World Mediation Organization
NEW
More inbound leads and student inquiries after just 40 days of Activation.
30% More Inbound Leads
100% New Authority Path
PAPPUP
NEW
From product curiosity to cultural identity brand.
Positioning Sprint completed.
Activation just started.
Berlin B2C Business
A brand without structure, visibility & strategic direction, fixed by the ERD.system in just 97 days.
11x Return on Investment
400.000 Reached ICPs
World Mediation Organization
NEW
More inbound leads and student inquiries after just 40 days of Activation.
30% More inbound Leads
100% New Authority Path
PAPPUP
NEW
From product curiosity to cultural identity brand.
Positioning Sprint completed.
Activation just started.
Berlin B2C Business
A brand without structure, visibility & strategic direction, fixed by the ERD.system in just 97 days.
11x Return on Investment
400.000 Reached ICPs
World Mediation Organization
NEW
More inbound leads and student inquiries after just 40 days of Activation.
30% More inbound Leads
100% New Authority Path
PAPPUP
NEW
From product curiosity to cultural identity brand.
Positioning Sprint completed.
Activation just started.
Berlin B2C Business
A brand without structure, visibility & strategic direction, fixed by the ERD.system in just 97 days.
11x Return on Investment
400.000 Reached ICPs
World Mediation Organization
NEW
More inbound leads and student inquiries after just 40 days of Activation.
30% More inbound Leads
100% New Authority Path
PAPPUP
NEW
From product curiosity to cultural identity brand.
Positioning Sprint completed.
Activation just started.
Berlin B2C Business
A brand without structure, visibility & strategic direction, fixed by the ERD.system in just 97 days.
11x Return on Investment
400.000 Reached ICPs
World Mediation Organization
NEW
More inbound leads and student inquiries after just 40 days of Activation.
30% More inbound Leads
100% New Authority Path
PAPPUP
NEW
From product curiosity to cultural identity brand.
Positioning Sprint completed.
Activation just started.
How We Work?
From Clarity To Authority.
Without Guessing.
Our system follows one principle:
Position first. Activate second. Scale intentionally.
Stage 1
Strategic Alignment
It starts with one document, the diagnostic form. The questions inside are uncomfortable on purpose. Because clarity doesn't come from brainstorming. It comes from honest answers about your business, your market, and the decisions you've been avoiding.
Brand & Positioning Diagnosis
Deep Dive Strategy Call + Roadmap
Stage 1
Strategic Alignment
It starts with one document, the diagnostic form. The questions inside are uncomfortable on purpose. Because clarity doesn't come from brainstorming. It comes from honest answers about your business, your market, and the decisions you've been avoiding.
Brand & Positioning Diagnosis
Strategy Call + Roadmap
Stage 2
90-Day Activation
By the end of the sprint, you don't just have a plan. You have a brand strategy that's completely yours. A content logic that makes every post intentional. And a 90-day roadmap so you know exactly what to do next.
Content logic & narrative system
Platform-specific activation plan
Stage 2
90-Day Activation
By the end of the sprint, you don't just have a plan. You have a brand strategy that's completely yours. A content logic that makes every post intentional. And a 90-day roadmap so you know exactly what to do next.
Content logic & narrative system
Platform-specific activation plan
Stage 3
Authority Management
We refine, optimize and scale what works without losing focus on a monthly basis.
Ongoing Positioning Refinement
Performance & Perception Optimization
Stage 3
Authority Management
We refine, optimize and scale what works without losing focus on a monthly basis.
Ongoing Positioning Refinement
Performance Optimization
Erdmanager Benefits
We Don't Just Grow Brands.
We Shape How They Are Perceived.
A positioning your market understands without explanation.
A clear market position without explanation.
A narrative that justifies premium pricing before the first call.
A narrative that justifies premium pricing.
A content system that makes posting obvious, not painful.
A content system for obviuos posting.
A 90-day roadmap so you never have to guess what to do next.
A 90-day roadmap as a starting point.
Our Services
Simple Structure.
Serious Outcomes.
Each stage builds on the next. From strategic clarity to visible authority and long-term relevance.
Each stage builds on the next. From strategic clarity to visible authority and long-term relevance.
Mandatory
Standalone Strategy Sprint
Designed to turn confusion into a clear roadmap. Efficient workflow without losing depth nor quality.
From: 2.200 €
/ Project
7
Days
90-Day Activation Roadmap
Brandbook With Complete Strategy
Mandatory
Standalone Strategy Sprint
Designed to turn confusion into a clear roadmap. Efficient workflow without losing depth nor quality.
From: 2.200 €
/ Project
7
Days
90-Day Activation Roadmap
Brandbook With Complete Strategy
Recommended For Optimal Outcome
Full Authority Package
Designed to turn clarity into real authority. For brands that don’t just want a plan but want to be perceived differently by the market.
Available after completing the Strategy Sprint.
97 - 100
Days
7-Day Strategy Sprint + 90-Day Activation by Erdmanager
Strategic Activation Across Key Platforms
Recommended
Full Authority Package
Designed to turn clarity into real authority. For brands that don’t just want a plan but want to be perceived differently by the market.
Available after Strategy.
97 - 100
Days
7-Day Strategy Sprint + 90-Day Activation by Erdmanager
Strategic Activation Across Key Platforms
Distribution & Management
Authority Management
For brands that want to stay clearly positioned, strategically sharp and relevant, even as the market, team and goals evolve. Authority isn’t a campaign. It’s a system that must be maintained.
Available after completing the Strategy Sprint.
6 - 12
Months
Strategic Continuity & Refinement
Performance & Content Management
Management
Authority Management
For brands that want to stay clearly positioned, strategically sharp and relevant, even as the market, team and goals evolve. Authority isn’t a campaign. It’s a system that must be maintained.
Available after Strategy.
6 - 12
Months
Strategic Continuity & Refinement
Performance & Content Management
Become an Authority
Built by Founders Who
Built by Founders
Lived the Problem First.
Who Lived the Problem First.
FAQ
Frequently
Asked Questions
Have questions? Our FAQ section has you covered with
quick answers to the most common inquiries.
Have questions? Our FAQ section has you covered with quick answers to the most common inquiries.
Is this strategy-only or will you actually help with execution?
What happens if we already have a marketing or content team?
Can we expect leads or sales within 90 days?
Why do you focus so much on authority instead of reach or growth hacks?
Who is this not a good fit for?
What does working with ERD actually feel like?
Is this strategy-only or will you actually help with execution?
What happens if we already have a marketing or content team?
Can we expect leads or sales within 90 days?
Why do you focus so much on authority instead of reach or growth hacks?
Who is this not a good fit for?
What does working with ERD actually feel like?
Join Us Now
Become a trusted
Authority.
Your market should choose you. Apply for the Strategy Sprint and find out what's holding your brand back.
Join Us Now
Become a trusted
Authority.
Your market should choose you. Apply for the Strategy Sprint and find out what's holding your brand back.